ʻO ka brand Footjoy
ʻO Footjoy kahi lole kolepa maikaʻi loa, nā kāmaʻa, nā mīkina lima a me nā hui kōkua. Ua ho'oki'eki'e'o Footjoy iā ia iho ma mua o nā kāma'a kolepa, kahi i alaka'i ai i ka mākeke 'oihana no nā makahiki he 60! Ua lilo nā kāma'a Footjoy i mea ma'amau i ka hō'olu'olu, ka hana a me ke'ano.

No ka hoʻomaikaʻi ʻana i kāu pāʻani a loaʻa ka paʻa maikaʻi loa, hāʻawi ʻo Footjoy i kahi ākea o nā mīkina lima ʻili. nā mīkina lima kūlana kiʻekiʻe o nā nui a me nā waihoʻoluʻu e kū i ka wai a me ka hou a mālama i ka hōʻoluʻolu āpau e pono ai ke pāʻani no nā hola i ka hopena.

ʻO ka brand Footjoy kahi koho nui o nā lole kolepa, mai nā pālule a hiki i nā pōkole a me nā pālule, he ʻano kiʻekiʻe, nani a maikaʻi hoʻi.

No laila inā hilinaʻi maikaʻi nā huahana Footjoy no kā lākou kāmaʻa kolepa, no ke aha ʻoe?

 
ʻO ka hauʻoli wāwae, ka hana hoʻomohala ma ka lawelawe kolepa
I ka makahiki 1857 i hoʻokumu ʻia ai ka Hui Kāmaʻa Burt a me Packard ma Brockton, Massachusetts, a ma hope aku ua lilo ʻo Field and Flint Company. Ua ʻike koke ʻia ka brand e nā poʻe loea kolepa a ua lilo ia i kāmaʻa kūhelu o ka hui American Ryder Cup i alakaʻi ʻia e ke kāpena ʻo Walter Hagen.

Mai ka makahiki 1945, ua lilo ʻo Footjoy i mea hōʻailona nui loa ma ka American PGA Tour circuit a e mau nō ia a hiki i kēia lā. Pono e kali no ka 80s no ka hui e lawe i ka inoa o kēia manawa ʻo Footjoy.

Ma hope o ka lilo ʻana i mea kuhikuhi ma ke kahua o nā kāmaʻa kolepa, ua hoʻoholo ʻo Footjoy e hoʻomaka i nā mīkina lima ma 1979. ʻAʻole i hoʻokahi makahiki ma hope, ua lilo nā mīkina lima ʻo Sta-Sof i ka mīkina lima kolepa helu 1. Mahalo i kāna hui pū ʻana me ka English Pittards, ʻo Footjoy ka mea hana mīkina lima mua e hoʻohana i ka ʻili hydrophobic, ʻo ia hoʻi ka wai wai, kahi kipi no ka manawa!

Ke hoʻomau nei ka hui Footjoy i kona manawa a komo i ka ʻoihana sock e lilo i ko lākou ʻāpana ʻekolu o ka hana. I ka makahiki 1990, ka lua o ka hoʻololi ʻenehana, ua hoʻokumu ʻo Footjoy i kāna mau mīkina lima microfiber synthetic: ka WeatherSof.

30 mau makahiki ma hope mai, noho ka WeatherSof i nā mīkina lima synthetic maikaʻi loa i hana ʻia. Loaʻa iā lākou ke kūpaʻa wai kiʻekiʻe a loaʻa iā lākou kahi paʻa kupaianaha. ʻO ia ke kumu kūʻai maikaʻi loa o nā manawa āpau a lilo ia i mea hōʻailona no nā mīkina lima kolepa.

I ka makahiki 1996 ua kūʻai aku ʻo Footjoy i kāna mīkina lima he 50 miliona. Ua lawe ʻo ia i ka manawa kūpono e hoʻokuʻu i ʻelua mau hiʻohiʻona hou: ka Winter-Sof no nā mīkina lima mahana no ke kau hoʻoilo a me ka Rain Grip no ka ua.
I ka makahiki 1997, ua hoʻomaka ʻo Footjoy i nā lole kolepa me, ʻo ia hoʻi, nā lole ua a me kahi laina 100% wahine.
I nā makahiki 2000, hoʻomau ʻo Footjoy i ka wikiwiki a me ka wikiwiki. ʻO nā kāmaʻa ʻili Footjoy e lilo i wai wai a ʻoi aku ka ʻoluʻolu a me ka māmā. Ua loaʻa i ka brand kahi moʻolelo 51,9% ka māhele mākeke i ka makahiki 2004 i nā mīkina lima kolepa, e hoʻolauleʻa ana hoʻi i ke kūʻai ʻana o kā lākou 100 miliona mau mīkina lima!

A laila, nānā ʻo Footjoy i kāna mau kāmaʻa holoʻokoʻa e hoʻokō i kāna ʻenehana Flextability hou e hoʻonui nui ai i ka paʻa o ka mea kolepa i ka wā o ke kowali. Hoʻopili ʻia me kahi ʻano kūpaʻa tri-lateral, hiki i ka mea kolepa ke hōʻike i kona mana āpau me ka ʻole o ka hana ʻana i nā neʻe parasitic.

Me kona ʻike i ka lole ua, ua hoʻokumu ʻo Footjoy i ka makahiki 2012 i kahi hōʻiliʻili piha o nā lole kolepa no nā kāne ma nā ʻāina a puni ka honua.

I nā makahiki, ua hoʻokumu ʻo Footjoy iā ia iho ma ke ʻano he alakaʻi honua i ka mākeke kāmaʻa kolepa a me nā mīkina lima, me ka pau ʻole o ka hana hou. E māmā ana nā kāma'a, e ho'omau ana ko lākou pa'a i ka maika'i a'oi aku ka maika'i a me ka maika'i o nā mīkina lima Footjoy.

I kēia lā, loaʻa i ka brand Footjoy nā lako me nā ʻenehana kūʻokoʻa a mamao loa ka moʻolelo.

ʻO PING kahi mea hana ʻAmelika kaulana i nā lako kolepa a me nā lako i hoʻokumu ʻia ma Phoenix, Arizona.
ʻO ka moʻolelo o ka brand
Ua hoʻokumu ʻia ʻo Ping Golf e Karsten Solheim. I ka makahiki mua o 60, ma hope o ka hana ʻenekinia me General Electric, ua hoʻomaka ʻo ia e hana i nā putters ma kāna hale kaʻa ma Redwood City, Kaleponi. Ma 1967, haʻalele ʻo ia i kāna hana ma General Electric e hoʻomohala i ka hui PING.
He putter kaao
Ua hana ka ʻenekinia General Electric i kahi putter hou i kapa ʻia ʻo "PING 1A" i loko o kāna hale kaʻa. Ma kahi o ka hoʻopaʻa ʻana i ka lāʻau lāʻau ma ka kuʻekuʻe wāwae o ka maka, ua hoʻopaʻa ʻo ia i waenakonu. Ua hoʻohana ʻo ia i nā loina ʻepekema i ka hoʻolālā ʻana i nā hui kolepa, ka mea i hilinaʻi nui i ka hoʻāʻo a me ka hewa, e hoʻoneʻe ana i ka nui o ke kaumaha o ke poʻo lāʻau i waho o ia mea no ka hāʻawi nui ʻana.

ʻO ka inoa "PING" no ka leo i lohe ʻia e Solheim i ka wā i pā ai kāna lāʻau i kāna kinipōpō. Ua ʻōlelo ʻo Murray Arnold, ka mea hoʻokani pila kaulana i ka makahiki 1960, ʻo ke poʻo o ka hui, ke pā ʻana i ka pōleʻa, e kani ana me ka leo 440 i hoʻohana ʻia no ka hoʻokani piano.
He lanakila mua
ʻO ka lanakila mua o ka PGA Tour ma ka hoʻohana ʻana i kahi hui PING i ka makahiki 1962 ma ke kono ʻana o Cajun Classic Open e John Barnum.
Mea hou
ʻO Ping ka mea hana mua e hāʻawi i nā kolepa kolepa kiʻekiʻe me ka hoʻohana ʻana i nā hoʻoheheʻe pololei, he haʻahaʻa nā kumukūʻai, ʻoi aku ka maikaʻi o ka mālama ʻana i ka maikaʻi o nā hana ʻenehana kiʻekiʻe.

I mea e maʻalahi ai ka hoʻokomo ʻana i nā hui maʻamau (Fitting), hana ʻo Ping i nā poʻo hui hao me kahi notch liʻiliʻi i loko. Hiki i ka notch ke hoʻololi i ke poʻo hui i nā kikoʻī i koi ʻia me ka ʻole o ka haki ʻana.
I kēia lā
I kēia lā ua like ʻo Ping me ka hana hou, ka maikaʻi a me ka lawelawe i ka honua o kolepa. I Ianuali 2014, ua hoʻopaʻa ka hui i 14 mau poʻo inoa ma ka Golf Digest kaulana "Hot List" (ʻo ia ka mea e uku ai i nā hui maikaʻi loa). ʻO Ping ka hōʻailona mua i loaʻa i kahi code kala e hana i nā hui i hana ʻia e like me ke kino o kēlā me kēia mea pāʻani a hiki i kēia lā ke ʻano loea o nā hui i hana ʻia.

I ka makahiki 1979 i hoʻokumu ai kahi kanaka kūʻai kolepa ʻo Gary Adams i ka TaylorMade Golf Company. Lawe ʻo ia i kahi hōʻaiʻē ma kahi o iwakālua kaukani kālā a hoʻomaka i ka huakaʻi.
ʻO ka hoʻomaka ʻana, hoʻolimalima ʻo ia i kahi hale nui i mālama ʻia i ia manawa he hale hui kīwī.
Hoʻolimalima ʻo ia i ʻekolu mau limahana a nānā i kahi huahana hou: He 12 degere stainless steel Keaukaha.
ʻO kēia lāʻau metala hou he hoʻololi liʻiliʻi i hoʻohālikelike ʻia me nā mea hoʻokele lāʻau o ia manawa. ʻO ka mea nui, ʻokoʻa ka hana ʻana ... ʻOiaʻiʻo, ua hāʻawi ka TaylorMade clubhead perimeter weighting i ka hoʻomanawanui ʻoi aku no nā kiʻi ma waho. Eia kekahi, ʻo ke kikowaena haʻahaʻa o ka umekaumaha i maʻalahi i ka lele ʻana o ka pōleʻa. No laila, hāʻawi ia i nā ala pōpō kiʻekiʻe loa no ka wikiwiki hui like a me ke kihi o ka hoʻouka ʻana.
I ka manawa like, hoʻomaka ʻo TITLEIST e hoʻokumu iā ia iho a wehewehe iā ia iho he mea pāʻani nui i ka hana ʻana a me ke kūʻai ʻana i nā pōpō kolepa. I ka manawa like, hana ka brand PING i kāna putter mua a hoʻomaka hoʻi e hana i nā ʻano hao.
ʻO ka hana hou me ka mahalo i ka loina
Ke keiki a kahi kumu kolepa ma kahi papa ʻo Illinois. Ua hoʻomaka ʻo ia ma ke ʻano he mea kūʻai aku no nā hui kolepa i ka makahiki 60. No laila ua loaʻa ʻo Gary Adams i kahi ʻike paʻa o ka mākeke no nā lako kolepa a me nā lako, ma mua o ka hoʻomaka ʻana i ka pili ʻana he kūpono loa ʻo ia e hoʻāʻo.
Ua kūpaʻa mau ʻo TaylorMade golf i ka makemake o ka mea nāna i hana:

Hoʻohui i ka hana hou a me ka ʻoiaʻiʻo
No ka makemake
Noho hoʻokūkū
E hana ikaika a ulu

I kēia lā - nā hui kolepa a me nā poʻokela 
ʻOiaʻiʻo, ʻaʻole i pau ka moʻolelo. 40 mau makahiki ma hope o kona hoʻokumu ʻana, ua hauʻoli ʻo TaylorMade i ka kūleʻa nui.
I kēia lā me nā poʻe kolepa maikaʻi loa o ka honua e hoʻohana i nā hui kolepa ʻo TayloMade.
ʻO Tiger Woods, lanakila wale ʻo Masters ma Augusta me kahi mea hoʻokele TaylorMade M5, akā ʻo Jason Day, ʻo Jon Rahm, Rory McIlroy a me Dustin Johnson. Hāʻawi ʻo TaylorMade i nā limahana koʻikoʻi loa i ka ʻoihana kolepa.
I kēia mau lā, ua hoʻolauna ʻo TaylorMade i ka honua i kāna kaʻa huakaʻi hou.
Ua hana ʻo Taylor i mea pilikua kamaʻilio
He kalaka 1,6 miliona kālā, he hoʻokomo kālā e like me ka mea e hiki ai i ka brand ke hana i mea e moeʻuhane ai ka poʻe kūʻai. Hoʻoulu nui ʻia e nā mea i loaʻa i ka Formula 1.
E hoʻohana ʻia kēia kaʻa e nā mea pāʻani ma ke kaapuni, ʻaʻole wale no ka hoʻomākaukau ʻana i nā hui, akā no ka hoʻokipa ʻana iā lākou e like me ka hoʻohana nui ʻana o TaylorMade i ke kiʻi o kēia mau hōkū ʻelima, a ma nā pāʻoihana he nui.
ʻAʻole hiki ke hoʻokaʻawale ʻia nā mea maikaʻi ma ka huakaʻi mai ka hoʻolālā a TaylorMade, a mai ka hoʻomaka ʻana o kāna mōʻaukala.
Ua loli iki ke ʻano o ke kūʻai aku ʻana, akā naʻe, ke hoʻomau nei ia he vector ikaika no ka hoʻomohala ʻana i ka brand.
No nā makahiki he 40 e hiki mai ana, paʻakikī ke ʻike iā TaylorMade e haki ana me nā mea nui o kāna DNA.
Hāʻawi ʻia me ka pilina ikaika me nā mea pāʻani maikaʻi loa o ka huakaʻi, kahi kūʻai aku i hoʻomaʻemaʻe mau ʻia, akā ʻoi aku paha ma muli o nā wikiō a me nā ʻoihana pūnaewele, a ʻoiaʻiʻo hoʻi, kahi makemake ikaika e hana hou.

ʻO Callaway golf kahi hui kaulana ʻAmelika aia ma ʻAmelika Hui Pū ʻIa ma Kaleponi. ʻO kēia hui kūikawā i ka hoʻolālā a me ka hana ʻana i nā mea kolepa a me nā huahana derivative he nui. No laila, hana kēia hale hana i nā hui kolepa kiʻekiʻe. ʻO nā hui kūpono e maʻalahi ke pāʻani a i nā manawa a pau i ka ʻoki ʻana o ka ʻenehana.

Ua hoʻokumu koke ka brand Callaway Golf iā ia iho ma ke ʻano he alakaʻi mākeke i nā lako kolepa a me nā lako. ʻO kēia ka hōʻailona i loaʻa pinepine ʻia ma ka kaapuni Pga akā ma ka European Tour. Ua kūkulu ʻo Callaway i kona kaulana ma ka hāʻawi ʻana i nā mea hoʻokele ākea.

Hoʻohui pū ʻia me nā mea māmā e like me ka titanium a me ka graphite, e lilo koke kēia mau mea hoʻokele hou i mea kuhikuhi nui no nā poʻe kolepa āpau a lanakila i ke kākoʻo lokahi ma waena o nā amateurs a me nā ʻoihana like. ʻAʻole e pau ka brand kolepa Callaway a i kēia lā ke hāʻawi mai nei iā mākou i nā hao, nā wedges, nā lāʻau fairway a me nā lole kolepa a me nā mea pono a i ʻole nā ​​pōpō kolepa ... ʻO nā putter kaulana ʻo Odyssey no ka brand.
ʻO Bertha Nui
Hoʻomanaʻo nā mea a pau i ka hōʻea ʻana o ka brand me ka mea hoʻokele kaulana ʻo Big Bertha. ʻO ia ka inoa i hāʻawi ʻia e Callaway Golf e pili ana iā La Grosse Bertha (ma ka German: Dicke Bertha) ʻo ia kahi ʻāpana nui o ka hoʻopuni ʻana i hoʻohana ʻia e ka pūʻali koa Kelemania i ke Kaua Honua Mua.
Ua hoʻokuʻu ʻia ka mea hoʻokele mua ʻo Big Bertha ma 1991
 

I kēlā manawa, ua manaʻo ʻia kona hoʻolālā ʻana he mea hou loa ia e like me ka hoʻololi nui ʻana i ka hoʻolālā lāʻau kolepa. Hana ʻia me ke kila kila me ka leo poʻo o 190 cm3 he mea hoihoi. No ka mea, ua hana ʻia ka hapa nui o nā mea hoʻokele i ka lāʻau a ʻoi aku ka liʻiliʻi o ke poʻo.

Mai ka hoʻomaka ʻana o ka Big Bertha mua, ua hoʻolauna ʻo Callaway i nā hui spinoff ʻē aʻe me nā inoa like. Hoʻomanaʻo mākou i ka "Great Big Bertha" a i ʻole ka "Biggest Big Bertha" me nā mana titanium. Ma 2003 ua hōʻike lākou i ka "Grand Big Bertha II" a ma 2004, ka "Big Bertha 454". Ua hoʻokomo pū lākou i ʻelua pūʻulu hao hou i nā makahiki like.

I kēia lā, ʻo ka mea hoʻokele hae nui o ka brand ʻo ia ka Epic Flash Driver e hoʻohana ana i ka ʻenehana Flash Face hou, i hana ʻia me ka naʻauao hana, e kōkua i ka poʻe kolepa e hoʻoholo i ka wikiwiki a me ka mamao.

No nā hao, ua manaʻo ʻia ʻo Apex 19 i kēia lā ʻo ia ka hao i hoʻopaʻa ʻia maikaʻi loa no nā mamao loa. Hoʻokaʻawale ʻia ʻo ia e kāna hoʻolālā kiʻekiʻe, hana lima ʻia, a me kahi kani kupaianaha a me ka manaʻo i hele pū ʻia me ka ʻenehana wikiwiki pōleʻa hou, ka lele pōpō maikaʻi loa a me ka trajectory.